BRANDING
Branding is absolutely critical to a business because of the overall impact it makes on your company.
Branding can change how people perceive your brand, it can drive new business and increase brand awareness.
Herbal Heritage
Herbal Heritage is an online herbal shop that is affiliated with PT. Kembang Bulan and PT. Herbacore, acting as a reseller of their product
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The color of the branding are green and beige, the logo uses a green floral element to symbolize the herbal that is the highlight of all the products they sell
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For the product covers and banners the main background color is a light beige, with the text's color following the product's color.
Of Meraki
Of Meraki is a small home-business that sells custom paintings for gifts, special events, and many more.
The name comes from the Greek word "Meraki" meaning to do something with your soul, love, and creativity.
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The logo is inspired by the meaning of the word, using the heart symbol and soft colors to convey soul and love, the pink watercolor base represents creativity
Say No to Plastic
Say No To Plastic is one of my college assignment, a PSA branding project with a local brand that urges people to be more conscious of their plastic usage.
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The concept for the branding is to show how the plastic we throw away is filling the ocean and trapping sea creatures, limiting their life and freedom, and often time even killing them
Pop Your Music
This is one of my big college project, it's a promotional concert, inviting three new Indonesian artist to show how Joox supports and promotes new artists.
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The event's concept is pop and retro, the colors are bright and cheerful, and the title is in neon with an old-school boombox radio illustration to give it more retro feels.